Trans-national business requires the businessmen to have a wide knowledge on the clients’ and colleagues’ language and culture as well as economic environment. That is why businesses in the importer countries require their employees, at least one of them, to have skill on those fields. Fluency in those fields will make the path to contact the clients and colleagues in the exporter countries smoother. This can be applied too for businessmen in importer countries when they want to do good business with Indonesian furniture manufacturers.
For achieving the most optimum result with these exporters, importers can assign one of their workers to enroll in one of the language courses which at least one present in the countries that have built relationship with the Southeast Asian country. Indonesian furniture manufacturers will gladly receive clients and colleagues from abroad who are able to speak their language because it makes them able to express their business ideas much easier. However, they usually also have at least employer that master international languages to ease their relation from abroad costumers. But it is always wise for the importers to draw empathy from these companies. Another thing that importers can do to ease their relationship with Indonesian furniture manufacturers is by making use of the Internet. These Southeast Asian businessmen also have good grasp about the potentials of online marketing and hence have built their own websites. It is through such websites that importers can make a direct contact and hence open a greater chance for lucrative agreement, namely the lower price than the price they got from middlemen. The great thing about these websites is that they are usually published both in English as well as in Indonesian so that importers will be easy to collect initial knowledge about their clients- and colleagues-would-be.
Indonesian furniture manufacturers are usually pleasant and hospitable. Besides the price aspect that can be lowered down in much margin when making a direct contact with them, many experienced importers expressed admiration with the politeness and shyness of these businessmen from Southeast Asia, even when they were in the middle of hard negotiation over the price, delivery or aftersales service. One thing that importers should be aware of when doing business with these businessmen comes not from the businessmen themselves but from the instability of the economic environment. The country is a developing country so that currency, delivery and other aspect of business often change with the changes in government regulation, political disturbance and others.



